BMW needed campaign imagery that met its premium standards without a location shoot for every concept. In 2021, I shot original imagery in studio and paired it with BMW's existing assets, compositing the two in post-production into finished campaign images. From there I delivered ongoing creative support across production, copywriting, and art direction, writing in BMW's premium voice so the words and images read as one brand from campaign to campaign.

Services Provided: Photography, Production, Art Direction, Copywriting, Compositing, Post-Production